Introduction

Hi! I’m going to be using this blog to explore how Instagram is being utilized as a platform for artists. Today, Instagram is one of the biggest platforms for sharing art, hosting an expansive collection of works that only continues to grow. 

Credit: @vexx (Instagram)

But what makes this Instagram particularly so compelling to artists? I hope to solve this question by examining some of its specific users, the kind of art they post, and the features that they utilize to share their content. As I continue this blog throughout the semester, I plan to begin focusing on how businesses, organizations, and professionals have been able to take advantage of this platform and art-related media to market their ideas, products, and brands to targeted audiences. 

I am excited to conduct this blog, with the topics of social media and art being of great interest to me. Seeing as how I am going to be creating and running my own art-related Instagram account for my Digital Engagement course, this blog will hopefully be a great opportunity for me to learn valuable information and applicable strategies. I also hope that my weekly posts can be of value to anyone reading!